All Press

Stealth Ads: They’re Effective — And Priced To Move NPR - All Things Considered (May 5, 2009)
It’s Getting Harder to Crack the Viral Video Chart Advertising Age (April 23, 2009)
Cheerwine Gets Naked Adrants (April 16, 2009)
Activision’s Viral Campaign for Singularity Starts with a Bang NewTeeVee (January 31, 2009)
Gatorade’s Mysterious G Spots a Risky Strategy Advertising Age (January 07, 2009)
Top 10 Viral Video Ads of 2008 Feed Company (December 18, 2008)
‘Bike Hero’ Grinds Out Guitar Hero Tune Wired (November 18, 2008)
Video Lovers, Let’s Call It What It Is 360 Digital Influence (November 14, 2008)
Give Me a Viral Video - WOMMA Presentation Feed Company (November 13, 2008)
Viral Video Spend to Rise Despite Unclear Metrics MediaBuyerPlanner (October 16, 2008)
Viral Benchmarks Prove Elusive, Study Says Adweek (October 13, 2008)
Viral Video Marketing Survey Feed Company (October 13, 2008)
5 Questions for Josh Warner OMMA Magazine (October 4, 2008)
How-To: Tips for Seeding Branded Web Videos MarketingVOX (October 1, 2008)
Case Study: Häagen-Dazs’ Buzz-Building Video Brandweek (August 27, 2008)
Häagen Dazs Viral Vid Sparks Bee-Lovin’ Buzz MarketingVOX (August 25, 2008)
Viewers Swarm to Häagen-Dazs MediaPost (August 21, 2008)
Non-Traditional Marketing Pays Off for Parrot Los Angeles Times (June 30, 2008)
How to pitch a Blogger SavoirVivre New York (May 22, 2008)
Tips on video seeding iMediaConnection (May 15, 2008)
White Gold rocks YouTube Newsweek (April 15, 2008)
Video hit from Microsoft Zune unmasked in AdAge Advertising Age (April 15, 2008)
Feed Company comments on YouTube reporting tool DMNews (March 31, 2008)
Video seeding case study BrandWeek (March 31, 2008)
Seeding a Political Viral Video Advertising Age (March 17, 2008)
Adweek talks to Feed Company AdWeek (June 17, 2007)