Feed Company

Case Studies

Sexy Sexy

Agency:
Ant Farm
Client:
Activision

Hired by Activision to create buzz and awareness for new Guitar Hero 5, Feed Company secures over 2 million online views on top video sites and blogs and coverage on multiple mainstream stream outlets including the LA Times, Entertainment Weekly, Rolling Stone and Wired. The excitement also snares the attention of Fox TV host Bill O’Reilly who broadcasts the video to his extensive cable network audience. Sex and rock n’ roll, indeed.

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